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PRIVACY POLICY 私隱政策

Welcome to the website of Golden Goose S.p.A., located at the www.goldengoose.com ((hereinafter, the “Website”)。

歡迎瀏覽Golden Goose S.p.A. 的網站 www.goldengoose.com(下稱“網站”)。

Please read this Privacy Policy carefully, it applies every time you access the Website, irrespective of whether you purchase the products marketed therein.

請仔細閲讀此私隱政策,該政策在您每次瀏覽本網站時均適用,不論您是否有購買本網站上銷售的商品。

Please note that this Privacy Policy is governed by European Regulation no. 2016/679 (hereinafter, the “Regulation”), and other data protection laws, where applicable. The Regulation ensures that personal data will be processed in accordance with the fundamental rights and liberties and dignity of the data subject, with particular reference to confidentiality and personal identity.

請注意,本私隱政策受歐洲法規第2016/679號(下稱“法規”)以及其他資料保護法律(如適用)約束。該法規確保個人資料的處理將根據資料當事人的基本權利、自由和尊嚴進行,尤其注意保密性和個人身份。

1. Data Controller 資料控制者

Golden Goose S.p.A., with registered office at Via Privata Ercole Marelli 10, Milan, Italy (hereinafter, GGDB)”) is the autonomous data controller with respect to the personal data of users browsing the Website, including browsing data, marketing and profiling data and data connected and correlated with sales made through the Website and the relative pre-sale and after sale activities.

Golden Goose SpA(其註冊辦事處位於意大利米蘭20139 埃爾科萊馬雷利私人街10號 )(下稱“GGDB”)是瀏覽網站的用戶的個人資料控制者,此等資料包括瀏覽數據、市場營銷和分析數據以及與通過網站進行的銷售及與售前售後活動相關的數據。

Please note that you may always exercise your rights (thereby including the right to request a complete list of the appointed data processors) by writing to the following email address: privacy@goldengoosedeluxebrand.com

請注意,您隨時可以發送電郵至 privacy@goldengoosedeluxebrand.com以行使您的權利(這包括要求獲得指定資料處理者的完整列表的權利)。

2. Type and purpose of processing carried out on the Website - Legal Basis for the Data Processing 網站上處理的資料類型和目的 – 資料處理的法律依據

Through the Website different types of personal data are collected and processed for different purposes and with different methods. More specifically:

本網站收集及處理(以不同方法)不同類型的個人資料且用於不同目的。更確切來說:


(a) personal data relating to browsing, processed to allow the Website to function properly, as well as for marketing purposes. In this regard, please read the Cookie Policy present on the Website;


(a) 與瀏覽有關的個人資料,會經過處理以使網站能夠正常運行及以被用於營銷目的。 在這方面,請參閱網站上的 Cookie政策;


(b) personal data provided on a voluntary basis by the user (email address, telephone number, biographical details, password provided by completing the registration form) or otherwise provided while browsing the Website and/or through interaction with the customer care service made available by GGDB and processed to respond to user requests and offer the services, support and information requested in relation to the products and the GGDB world. Please note that signing up to and accessing the Website or the customer account through social networks involve the communication of certain data (Name, Surname, E-mail and any other data relating to the user and present on the same social network, which will in any case be listed to the user before their confirmation to proceed with authentication via the social network). This communication will in any case take place only after the explicit confirmation of the user's willingness to proceed before logging in. In some cases, the social networks require some feedback and information about the use of the log in. For further information please refer to the relevant privacy documentation made available by the social network;


(b) 用戶自願提供或者在瀏覽網站時和/或通過與GGDB提供的客戶服務互動時提供的個人資料(電郵地址、電話號碼、個人詳情、填寫註冊表格後提供的密碼),以及會獲經過處理以回應用戶要求及提供與商品和GGDB世界的服務、支援和資訊有關的個人資料。請注意,透過社交網絡登錄和瀏覽網站或客戶帳戶會涉及到某些數據的傳輸(姓名、姓氏、電郵以及任何與用戶有關並存在於同一社交網絡上的其他數據,而在任何情況下,在用戶確認通過社交網絡進行身份驗證之前,都會向用戶列出這些數據)。在任何情況下,此等傳輸只會在用戶登錄前明確地確認了其願意繼續進行的情況下才會發生。在某些情況下,社交網絡會需要一些有關登錄使用的反饋和資訊。請參閱社交網絡提供的相關私隱文件以獲取更多有關資訊;


(c) the personal data provided by the user during the purchase of products on the Website in order to complete transactions and for activities related and accessory to sales, as well as for all necessary pre-sale and after sale assistance;


(c) 用戶在網站上購買商品期間提供的個人資料,會被用於完成交易及與銷售有關或輔助銷售的活動,以及所有必要的售前售後協助;


(d) personal, biographical and contact data, processed by GGDB - with the user's express consent - for marketing purposes, i.e. in order to send the user (through traditional and electronic means such as newsletters, emails, SMSs, MMSs and smart messages) information and updates on products, sales, promotional campaigns, events and other initiatives promoted by GGDB or by its commercial partners;


(d) GGDB處理的個人、履歷和聯絡資料(在已獲得用戶的明確同意情況下),會被用於營銷目的,即為了向用戶(通過傳統及電子方式,例如通訊、電子郵件、SMS、MMS和智能訊息)發送有關商品、銷售、促銷活動、活動和其他GGDB或其商業夥伴的倡議的資訊和更新;


(e) personal data regarding purchases and any preferences expressed, processed by GGDB - with the user's express consent - in order to assess consumption habits and choices, so as to bring the products, initiatives and individual commercial offers more in line with the user's preferences and needs;


(e) 有關購物和任何獲表達的偏好的個人資料,且經GGDB(在已獲得用戶的明確同意的情況下)處理,會被用於評估消費習慣和選擇,從而使商品、倡議和個人商業優惠更符合用戶的偏好和需求;

(f) personal and contact data communicated by GGDB - with the user's express consent - to third parties belonging to the Lifestyle and Fashion categories for their own marketing activities.

(f) 個人和聯絡資料(在已獲得用戶的明確同意的情況下)會被GGDB傳輸至屬於生活方式和時尚類別的第三方以作該第三方自己的營銷活動。

With the exception of browsing data, governed by the Cookie Policy, the processing of personal data is based on:

除受Cookie政策約束的瀏覽數據外,個人資料的處理基於:

      1. GGDB's legitimate interest in providing the Website services and responding to any customer requests, with reference to points (a) and (b);

        參照(a)和(b)點,GGDB在提供網站服務和回應任何客戶要求方面的合法權益;

      2. Fulfilment of the sale contract and the obligation to meet pre and post contractual obligations, for all activities under point (c);

        為(c)點所述的所有活動而履行銷售合同以及合同前後義務的責任;

      3. Any consent provided by the user for the purposes pursuant to points (b) - with exclusive reference to login via social network - and to points (d), (e) and (f)

        用戶為根據(b)點(尤其是透過社交網絡登錄時)和(d)、(e)和(f)點所述的目的而提供的任何同意。

3. Source of personal data 個人資料來源

The personal data collected by GGDB are provided directly by the user (by signing up on the Website or during the sale process), with the exception of the browsing data under point 2 (a) above, the data collected in case of login via social network as set forth under point 2 (b) above, and the sale data pursuant to point 2 (e) above.

GGDB收集的個人資料將由用戶直接提供(通過在網站上註冊或在銷售過程中提供),除了上文第2(a)點所述的瀏覽數據,上文第2(b)點所述的從透過社交網絡進行登錄時所以收集的資料,以及上文第2(e)點所述的銷售數據。

4. Study of user consumption habits and choices 研究用戶的消費習慣和選擇

As specified in point 2 (e) above and with the user's express consent, GGDB may process the personal data of the user in order to assess consumption habits and choices, so as to bring GGDB’s products and initiatives more in line with its customers' preferences and needs.

根據上述第2(e)點規定以及在得到用戶的明確同意後,GGDB或會處理用戶的個人資料,以評估消費習慣和選擇,從而使GGDB的產品和倡議更符合其客戶的偏好和需求。


With the support of automated means, GGDB will process data relating to the value and frequency of purchases, as well as the type of products purchased. Data concerning consumption and preferences may be collected not only by tracking purchases made on the Website and in GGDB stores, but also through the user’s interaction with GGDB and any information that the user may willingly provide. The sole objective of this research is to offer customers and users products, services and initiatives more suited to their preferences and needs. In this regard, please note that research on user and customer behaviour will take place with methods that do not invade the personal sphere. You may always ask for clarifications concerning the rationale applied to this processing and the modification of the results obtained by contacting GGDB using the contact information provided.


在自動工具的幫助下,GGDB將處理有關購物價值和頻率以及獲購買商品的類型的數據。有關消費和偏好的數據不僅可以通過追踪在網站和GGDB商店中進行的購物被收集,還可以收集通過用戶與GGDB的交流以及用戶願意提供的任何資訊。這項研究的唯一目的是為了向客戶和用戶提供更適合他們的偏好和需求的商品、服務和倡議。在這方面,請注意有關用戶和客戶行為的研究將採用不侵害個人領域的方法。您可以隨時透過使用提供的聯絡方式聯絡GGDB,要求GGDB澄清有關適用於此類處理的原因以及要求修改結果。


As specified in point 2 (a) above and with the user's express consent, GGDB may also process the user's personal data, using automated means, to study cookies in order to check browsing on the Website and offer products and services in line with browsing activities.


正如上文第2(a)點所述,在用戶明確同意的情況下,GGDB或會使用自動工具處理用戶的個人資料,以研究Cookie從而檢查網站上的瀏覽狀況並根據瀏覽活動提供商品和服務。

5.Methods used by GGDB to process personal data 處理個人資料的方法

The personal data collected through the GGDB Website are mainly processed with IT and electronic methods and means, adopting the security measures required to reduce to a minimum the risks of destruction or loss, even accidental, of the data, unauthorised access or processing that is not permitted or not compliant with the purposes of collection specified in this Privacy Policy.

透過GGDB網站收集的個人資料主要以資訊科技和電子方法和工具進行處理,並會(就資料的破壞或丟失(甚至是偶然的)、未經授權的訪問,或本私隱政策中指定的收集目的不允許或與之不符合的處理)採取所需的保安措施以最大程度減少風險。


However, such measures, due to the nature of online transmission, cannot limit or completely exclude any risk of unauthorised access or data dissemination. To such end, we advise you to periodically check that your computer is equipped with adequate software devices to protect the online transmission of data, both incoming and outgoing (such as updated antivirus systems) and that your internet service provider has adopted suitable measures to ensure the security of online data transmission (such as firewalls and antispamming filters).


但是,由於線上傳輸的性質,此類措施無法限制或完全排除未經授權訪問或數據傳播的所有風險。為此,我們建議您定期檢查您的電腦是否裝有適當的軟件設備(例如更新的防病毒系統)以保護數據的線上傳入和傳出傳輸,並且您的互聯網服務供應商已採取適當的措施(例如防火牆和反垃圾郵件過濾器)以確保線上數據傳輸的安全性。

6. Mandatory or optional nature of the provision of data 提供強制性或可選性資料

With the exception of browsing data (the provision and collection of which is governed by the “Cookie Policy”), the provision to GGDB of personal data collected through the Website to respond to user requests and queries as well as for marketing purposes, to study consumption habits and preferences and for communication to third parties is free, optional and facultative. Not providing data does not limit the use of the Website, however it may make it impossible for GGDB to respond to requests for information and queries, or send informational materials, updates, newsletters and invitations to GGDB events.

除瀏覽資料外(其提供和收集受“Cookie政策”約束),為回應用戶要求和查詢及用於營銷目的,為研究消費習慣和偏好,以及為與第三方通訊而向GGDB提供通過網站收集的個人資料是免費、可選和隨意的。若選擇不提供此類資料並不會限制對網站的使用,但是這可能會導致GGDB無法回應就資訊和查詢作出的要求,也無法發送資訊性材料、更新、通訊和GGDB活動邀請。

The provision of personal data, in particular personal details, email addresses, mailing addresses, telephone numbers and bank details (in case of payments with credit cards) is necessary to conclude the product purchase contract through the Website. Therefore, if the data is not provided, it may be impossible to complete the purchase through the Website.

為透過網站簽訂商品購買合同,必須提供個人資料,尤其是個人詳情、電郵地址、郵寄地址、電話號碼和銀行資料(如果使用信用卡付款)。因此,如果選擇不提供此類資料,則可能無法透過網站完成購物。

Some of that data may also be necessary for the provision of other services available on the Website and related to sales (pre-sale and after sale services such as customisation services, etc.) or to fulfil obligations deriving from laws or regulations (tax requirements and anti-money laundering regulations). Failure to indicate the data could therefore constitute, depending on the case, a legitimate and justified reason not to execute the contract to purchase products on the Online Store and/or provide the related services.

對於提供網站上可用並與銷售有關的(售前售後服務,例如定制服務等)的其他服務而言,或為履行法律或法規規定的義務(稅務要求和反洗錢法規),某些資料也可能是必須提供的。根據不同情況,若選擇不提供此類資料可能會構成不執行在網上商店購買商品和/或提供相關服務合同的正當理由。

When necessary, the mandatory or optional nature of the communication of the data will be indicated on a case by case basis, with the (*) character appearing alongside information that is required for the provision of services and for the purchase of products on the Website. Failure to provide the personal data indicated as optional will entail no limitation or disadvantage for the user.

必要時,資料的傳達的强制性或可選性會以逐案列明,並在為提供服務和在網站上購買商品而所須的資料旁邊顯示(*)字符。若未能提供獲指明為可選的個人資料,將不會為用戶帶來任何限制或不利。

7. Categories of recipients of personal data 個人資料接收者的類別

GGDB communicates the personal data of Website users only within the limits permitted by law and in accordance with what is specified below. In addition to what is set forth under point 2 b. (i.e. social network login), personal data may be known by:

GGDB僅會在法律允許的範圍內並按照以下規定傳輸網站用戶的個人資料。除第2(b)點所述的内容(即社交網絡登錄)以外,個人資料可能會被以下各方得悉:

      • GGDB's employees and advisors, who will operate as authorised data processors for the internal organisation of corporate activities;

        GGDB的員工和顧問,其將為進行公司活動內部組織而作爲獲授權資料處理者進行工作;

      • companies of the same Group, which will operate as appointed data processors, in order to carry out contractual activities and services as well as to perform specific marketing activities (such as inviting the user to events, sending discounts, promotions, etc.);

        屬同一集團的公司,其將作爲獲委任的資料處理者進行運作,以執行合同活動和服務以及執行特定的營銷活動(例如邀請用戶參加活動,發送折扣及促銷等);

      • 作爲資料處理者而為GGDB進行與網站相關的特定技術和組織服務(物流服務、資訊科技服務、客戶服務和營銷服務)的公司。

        companies that carry out for GGDB, as data processors, specific technical and organisational services connected to the Website (logistics services, IT services, customer care service and marketing services).

The personal data may also be known by: 個人資料亦可能被以下各方得悉:

      • third parties, only to execute the product purchase contract on the Website (such as the credit institution for the execution of remote electronic payment services using a credit/debit card);

        第三方,但這只爲在網站上執行商品購買合同(例如為使用信用卡/轉賬卡執行遠端電子付款服務的信貸機構);

      • police forces or judicial authorities, in compliance with the law and upon such subjects' formal request, or if there are justified reasons to believe that the communication of such data is reasonably necessary (1) to investigate, prevent or take initiatives relating to suspected unlawful activities or to support national control and supervisory authorities; (2) for the defence against any complaint or accusation from third parties, or to protect the website and the company's security; or (3) to exercise or protect the rights, property or security of GGDB, the companies of the same group, its affiliates, customers, employees or any other party.

        警察或司法機關,以遵守法律及應此類當事人的正式請求,或當有正當理由認為有合理必要地需要傳輸此類資料,為(1)對有嫌疑的非法行動進行調查、預防或採取行動或支持國家控制和監督部門的活動;(2)對任何第三方的投訴或指控進行抗辯,或保護網站和公司的安全;或(3)行使或保護GGDB、屬同一集團的公司、其關聯公司、客戶、僱員或任何其他人士的權利、財產或安全。

      • Your data will not be distributed and will be transferred abroad only under guarantee of adequate levels of protection and safeguards for the protection of such data, in compliance with regulations in force. The data centres used by GGDB to process the data collected are located within the European Union. In order to allow the processing of data by the companies of the same Group for contractual and marketing purposes, the data will be transferred to the relevant countries (including countries outside the EU). In this regard, GGDB has entered into Standard Contractual Clauses with the subsidiaries having registered offices in countries outside the EU, in compliance with national and supranational regulations on personal data protection. The personal data may be transferred to IT service providers with registered offices and data centres located in countries outside the EU. Please note that, also in this regard, GGDB has entered into the necessary Standard Contractual Clauses with its providers in order to protect transferred personal data (having preventatively verified the security of the measures used by the providers as duly appointed data processors).

        您的資料將不會被分發,並且只會在根據現行法規有足夠水平的保護和保障措施以保護這些資料的前提下,將資料轉移至國外。GGDB處理資料的數據中心位於歐盟境內。為了允許屬同一集團的公司出於合同和營銷目的處理資料,資料將被轉移至相關國家(包括歐盟境外的國家)。在這方面,GGDB為遵守國家或超越國家的個人資料保護法規,已與在歐盟境外國家設有註冊辦事處的子公司簽訂了標準合同條款。此等個人資料或會被轉移至在歐盟境外國家設有註冊辦事處和數據中心的資訊科技服務供應商。請注意,在這方面,GGDB還與其供應商簽訂了所須的標準合同條款,以保護被轉移的個人資料(並已驗證了供應商作為正式獲任命的資料處理者所採用的措施的安全性)。

8. Period of retention of data 資料保存

The personal data collected for sale purposes are stored for as long as required to fulfil the purposes for which it was collected, and in any event, this will not exceed 10 years from the purchase, in compliance with tax and civil regulations and without prejudice to particular judicial defence needs that may require storage for a longer period of time. The data provided by the user to request support, information and responses are stored for the period of time required to provide the response requested and to provide any subsequent additional communication with the customer necessary to fully manage the request and/or issue.

為銷售目的而收集的個人資料的保存時間是為達到其收集目的所需的時間,且在任何情況下,按照稅務和民事法規及在不影響可能需要較長保存時間的特定司法辯護需求的前提下保存。保存時間不會超過(在購買之日起計)10年。用戶為要求支援、資訊或回應而提供的資料的保存,是為提供被要求回應以及提供任何後續附加通訊予相關客戶,以全面地管理該要求和/或問題而所需的時間。


The personal data provided for marketing and profiling purposes are stored for the necessary period based on the specific processing and for up to a maximum of 7 years, also on the basis of the particular business sector (luxury products) and considering the interest displayed by the customer in receiving updates on products and events organised by GGDB.


為營銷和分析目的而提供的個人資料,將根據特定處理所需的時間被保存,而這段時間最長為7年,並且將基於特定商業範疇(奢侈品)以及考慮到客戶在收到的有關商品和由GGDB組織的活動更新當中所展示的興趣作保存。

For information about the period of storage and persistence of cookies, please review the Cookie Policy.

有關Cookie的保存期限和持久性的資訊 請查看Cookie政策.

9. Rights granted to the user by privacy laws 私隱法授予用戶的權利

Users always have the right to obtain the following from GGDB:

用戶有權從GGDB獲取以下內容:

(i) confirmation as to whether or not personal data concerning them exists even if it is not yet recorded, and its communication in an intelligible form;

(i) 針對有關用戶的個人資料是否存在的確認,即使個人資料尚未被記錄,并且確認的通訊以可理解的形式進行;

(ii) 有關其個人資料來源,處理目的和方法的信息,在有電子工具支持下進行處理時適用的原因,資料控制者和資料處理者的詳情,當事人說明可以向其傳輸個人資料或可以其個人身份被告知的資料處理者類別,例如資料處理器或被授權處理該資料的當事人;

(ii) information concerning the origin of their personal data, the purposes and methods of processing, the rationale applied in the case of processing performed with the support of electronic means, the details of the data controller and data processors, an indication of the subjects and categories of subjects to whom the personal data may be communicated or who may be informed thereof in their capacity as, for instance, data processors or as subjects authorised to process the data;

(ii) 有關其個人資料來源,處理目的和方法的信息,在有電子工具支持下進行處理時適用的原因,資料控制者和資料處理者的詳情,當事人說明可以向其傳輸個人資料或可以其個人身份被告知的資料處理者類別,例如資料處理器或被授權處理該資料的當事人;

(iii) the updating, rectification or, where interested, the integration of the personal data;

(iii) 個人資料的更新、糾正或在必要時的整合;

(iv) the cancellation, the transformation into anonymous form or the blocking of personal data processed against the law, including those for which storage is not necessary in relation to the purposes for which the data were collected or subsequently processed, as well as certification that the operations mentioned above were brought to the attention of those to whom the data were communicated, except for the case in which such action is impossible or implies use of means that are clearly disproportionate with respect to the protected right;

(iv) 取消個人資料,以匿名形式轉換或禁止針對依法處理的個人資料,包括那些與資料收集或其後處理目的不相關而無需保存的個人資料,以及上述操作已獲得資料通訊的對象的注意證明,(除了在這種行動無法被採取或在使用明顯與受保護權利不相稱的手段的情況下);

(v) the portability of their own data;

(v) 其資料的的可移植性;

(vi) the restriction of the processing of their personal data.

(vi) 對於處理其個人資料的限制。

Users also have the right to object in full or in part, on legitimate grounds, to the processing of their personal data, even if it is relevant for the purpose of their collection, and to revoke consent previously provided. The right to object and the revocation of consent may also be exercised specifically, with respect to one or more methods of sending marketing communications.

用戶亦有權基於合理理由對其個人資料處理作全部或部分的反對。即使該資料與其收集目的相關,也有權撤銷先前提供的同意。用戶也可就發送營銷通訊的一種或多種方法,具體行使異議權和撤銷同意。

The rights listed above may be exercised by contacting [insert role] of GGDB, by writing to privacy@goldengoosedeluxebrand.com.

用戶可以通過電郵至 privacy@goldengoosedeluxebrand.com與GGDB的[輸入職位]聯繫,以行使上述權利。

Lastly, please be reminded that users always have the right to make a complaint to the relevant competent Supervisory Authority (e.g. Autorità Garante per la protezione dei dati personali – Italian Regulatory Authority for the Protection of Personal Data).

最後請注意,用戶始終有權向相關監督機關(例如意大利的個人資料保護監管機構Autorità Garante per la protezione dei dati personali)作出投訴。

CONSENT 同意

I have read the privacy notice [add link to privacy notice], and agree to the processing of my personal details so that Golden Goose S.p.A. can:

我已閱讀了私隱政策[輸入私隱政策的鏈接],並同意Golden Goose S.p.A處理我的個人資料,以便Golden Goose S.p.A. 可以:

[ ] send me commercial and marketing communications using traditional methods (such as post or telephone) or automated methods (such as email, sms, mms, or smart messages)

[ ] 使用傳統方法(例如郵寄或電話)或自動化方法(例如電郵,SMS,MMS或智能訊息)向我發送商業和營銷通訊

[ ] analyse my consumption preferences and choices, also using automated methods, in order to offer me products and services that are the best match for my taste and needs

[ ] 使用自動化方法分析我的消費偏好和選擇,以便為我提供最符合我的口味和需求的商品和服務

[ ] share my personal details with third parties working in Lifestyle and Fashion for their marketing needs

[ ] 與從事生活方式和時尚工作的第三方分享我的個人資料,以滿足他們的營銷需求

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