new purestar


Linear and sinuous, architectural and essential: our Purestar sneakers are the meeting of aesthetics and functionality, technology and craftsmanship. Flexible and amortized, they are the result of our continuous research.

And that's how style met comfort.

Bounce Technology

The special RPU technology used combines revolutionary know-how with an elegant design. This cutting-edge development technique guarantees a light and flexible sole, for a cushioned fit, step after step.

The Sole Mate of your Steps

Inspired by the world of architecture and sculpture, the Purestar sneakers combine a minimalist aesthetic with meticulous attention to details.

Like the star and the 3D logos or the colored heel tab that gives depth to the optic white of the upper.

The Art in Details

We took inspiration from the classic sneakers of the past, but always looking forward, reinventing them in a new radical way. In the manufacturing process, we have sought the right balance between artisan tradition and technology. From the stitching to the materials, from the assembly to the finishing, each element has been studied in detail to ensure aesthetics, comfort and durability.

When Lightness meets Style